Isak Fragrances Shark Tank Deal Update: Did Vidushi Get a Deal From Sharks or Not?

isak fragrances shark tank india

Shark Tank India begins yet another week with a new range of exciting, aspirant startup founders from different parts of India. The Sharks for this week’s episodes in Shark Tank India will be Peyush Bansal (Lenskart), Namita (Emcure Pharma), Ghazal Alagh (MamaEarth), Vineeta Singh (Sugar Cosmetics) and Anupam (

Shark Tank India Episode 26 Companies List

What Happened to Isak in Shark Tank India?

  • Isak Fragrances is founded by an aspiring Marwari woman entrepreneur, Vidhushi from Lucknow.
  • Vidushi came into the Shark Tank India platform asking for INR 50 Lakhs for 8% equity in her fragrances brand, ‘Isak’.
  • Her sales of close to INR 3.5 Lakhs per month failed to impress the Sharks. However, her products impressed though the sharks were apprehensive about scaling the fragrance brand in a competitive market.
  • Peyush provided the only offer for Isak Fragrances for 50% of the company for INR 50 Lakhs.

Isak Fragrances Shark Tank India Deal or No Deal?

Company Name Isak Fragrances
Founder Vidushi Vijayvergiya
Product 100% home made, authentic organic perfume company
Asked For ₹50 Lakh for 8% Equity
Final Deal ₹50 Lakh for 50% Equity
Shark Peyush Bansal
Episode (Shark Tank India) Season 1 Episode 25 (24th January)
Business Status In Business
Net Worth/Valuation ₹6.25 Crores
Website Visit Website


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