A recent design prototype leak of Instagram revealed that the number of likes displayed in each post could soon be a thing of the past. This move is aimed at reducing the ‘follow the herd’ thought process which instigates users to like pictures which have more number of likes.
The move is welcomed by newbies and account owners with considerably lesser followers to get more reactions and attention to their posts.
“We want your followers to focus on what you share, not how many likes your posts get. During this test, only the person who shares a post will see the total number of likes it gets.”
The competition between users will take a new dimension as the users will be encouraged to post authentic content when compared to posts which rake in the likes.
Jane Manchun Wong was the first one to spot this change and make it public through her tweet.
Instagram is testing hiding like count from audiences,
as stated in the app: "We want your followers to focus on what you share, not how many likes your posts get" pic.twitter.com/MN7woHowVN
— Jane Manchun Wong (@wongmjane) April 18, 2019
Jane Manchun Wong is a reverse engineering specialist who spotted the change in Instagram’s code and generated the pictures shown in her tweet. the likes count is missing but it does show the names of a few people who have liked the post (which is the same as now).
In a recent statement given to Techcrunch, Instagram revealed that this change is not officially available as a part of the latest updates. Insider news suggests that Instagram is making some significant changes like adding soundtracks to stories, video calling, stickers for direct chat messages and so on.
There is no official timeline for the release of these features from Instagram or our inside sources. We will have to wait and watch.